Saturday, May 9, 2009

Launch Event Introduces Family Handbooks and Raises Awareness for The Relatives

On Wednesday, May 6th, The Purple Martin & Co. officially opened for business with a wonderful launch event hosted at the home of PerMar Olin. Approximately 50 Charlotte area mom's attended the event which showcased the family handbook concept designed by Lori Martin.

In addition to providing hands on samples of different family handbooks currently in use by local moms, Lori introduced her "Families Helping Families" initiative which raises awareness and funding for The Relatives, a local shelter for youth ages 7 to 17 in Mecklenburg County.

Lori's daughter, Emma, sold hats with the Purple Martin & Co. logo (see image for detail) with 100% of the profit going to The Relatives. Within minutes, Emma sold all of the hats available at the party and took orders for additional hats. More than $120 was raised in hat sales alone for The Relatives that evening.

The Relatives and The Purple Martin & Co. would like to recognize The Queensboro Shirt Company (http://www.queensboro.com/) for their support of our local youth shelter with their special pricing on our hats. As a result, $8 per hat sold will go directly to The Relatives (http://www.therelatives.org/).

A special thank you to all of the wonderful women who helped with the launch event.
Hostess: PerMar Olin

Founding Idea Muses: Claire Bowles, Esther Farnham, Cassell FitzHugh, Paige McCloskey, PerMar Olin

Food & Beverages: PerMar Olin, Paige McCloskey, Erin Walker

Logo Design: Helen Butler

The Relatives Development Team: Ann Church, Sharon Bremer, Cassell FitzHugh (& board member)

No comments:

Post a Comment